Thursday, February 7, 2008

Walk the Walk with Eco-Treads

Now not only can you talk the talk, you can walk the walk. Simple brand shoes has introduced a sustainable-saavy line of kicks cleverly tagged "Eco-sneaks".

The environment has long been on the minds of Simple. Their slogan "shoes for a happy planet" emanates this vibe.

Parallel in style to a pair of "chucks," the "Eco-sneaks" are constructed with a blend of edgy enviro-friendly components including hemp, recycled plastic bottles, and recycled car tires. Now that's a triple threat.

The "Eco-sneaks" are just the lastest line out of Simple. In fact, all of their products aim to be 100 percent sustainable. Other sustainable materials used to create their cool shoes include:

-organic cotton
-bamboo
-cork
-jute

Also, with a line of shoes called "Stop Global Warming" or "SGW," their company standards are anything but a secret. The shoe is advertised on their website with a line that reads, "71 percent of the population believe in global warming while the other 29 percent are still trying to resolve the earth is flat debate."

Like many green companies, the products aren't the only eco-friendly part of their practice. Simple shoes also practices "Eco-Ethics" in the day-to-day operations of their facility. Their "green" plant, located in Santa Barbara, Calif., is made with recycled materials and they are committed to recycling a greater amount of their own waste.

When buying new shoes, don't simply consider comfort and cost, think about style and sustainability.

1 comment:

Matt Brown said...

It's amazing what we can reuse for everyday items. Keep up the cool posts.